About me

About

I have a B.A in advertising as well a B.A in International Affairs. As you have may noticed, there are no international treaties in my portfolio. Advertising was my clear career choice. I currently work as a creative director developing ideas and creative strategies for big and cool brands. Brands I've worked with: Santander, AbInbev, Dove, Spotify, Rexona, Coca Cola Company, Samsung.
 

Career

Creative Director @ Droga5 Sao Paulo
jun 2024 - present

Creative Director @ soko
fev 2020 - jun 2024

Senior Copywriter @ b/ferraz
out 2019 - jan 2020

Senior Copywriter @ r/ga 
mar 2018 - sep 2019

Personal Project  @ ciaoproject
jan 2017 - mar 2018

Senior Creative @ cubo.cc
jan 2015 - dez 2017

Senior Copywriter @ cubo.cc
oct 2013 - dez 2015

Concept & Copywriter @ new content
apr 2011 - oct 2013

Account Executive @ rapp digital
jan 2011 - apr 2011

Awards

CCSP 2025 - Santander Gagacabanned / Branded Content - Bronze

CCSP 2025 - Santander Gagacabanned / Direct Marketing - Silver


Effie Latam 2025 - Santander Gagacabanned /Gold

Effie Brazil 2025 - Santander Gagacabanned /Silver

MMA Smarties 2025 - Santander Gagacabanned / Brand Experience - Gold

CCSP 2023 - Corona Solar Spots / Creative Use of Media - Shortlisted


OneShow 2019 - Skol Pride / Design Pack - Shortlisted

El Ojo 2019 - Skol Pride / Design Pack -  Bronze 

El Ojo 2019 - Skol Dogz / Product Design - Bronze 

El Ojo 2019 - Skol Pride / Product Design - Shortlisted 

El Ojo 2019 - Skol Dogz / Promotion -  Shortlisted 

Content Marketing Awards (CMA) 2015 - Dove #euvistopele / Gold - Best Feature Design 

Contact

email: marcelocfdiniz@gmail.com

linkedin: https://www.linkedin.com/pub/marcelo-diniz/68/15a/bb2

instagram: https://www.instagram.com/marcelodiniz/